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Companies as varied as Adobe, Nokia, Toyota, and Virgin understand that great design is a prerequisite for turning consumers into customers. Whether it’s software or sippy cups, when something works right, looks right, and feels right, it sparks an emotio
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A lot of the features and functionality of so-called Web 2.0 sites are now common elements in most current web apps and sites. It’s really gone beyond what was labelled ‘Web 2.0′ last year, because so many mainstream websites are now using these elements.
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The first thought was: How lame is it that I get my music-shopping ideas from Olympics ads? Which immediately led to thought No. 2: Where else am I supposed to get those ideas?
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Ajax encourages, even enables, software creators down a path that is inherently disruptive to the greater software world. Here’s why
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The premise of the platform’s value is that it gets better the more data I give it. There’s an obvious and direct correlation between what personal info I’m giving to Last.fm and the recommendations they give back to me. I can even see what data they are
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What do Google’s use of markets to disrupt advertising, Lego harnessing prosumers to amplify innovation, and connected consumers self-organizing into networks on MySpace all have in common? They’re all nascent examples of edge competencies.
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